Petpooja Secures $15.4M to Power Restaurant Tech

Petpooja, one of India’s leading SaaS platforms for restaurants, has announced the successful completion of a $15.4 million funding round, led by Dharana Capital. The round also saw participation from several strategic investors, including the founders of Urban Company and other prominent industry players, reflecting the growing investor appetite for restaurant technology solutions in India.

Founded with the vision of transforming how restaurants operate and manage their businesses, Petpooja provides a comprehensive point-of-sale system integrated with tools for billing, order management, inventory, analytics, and overall operational efficiency. The platform has steadily positioned itself as a backbone technology partner for food businesses ranging from small eateries and quick service restaurants to large chains, helping them modernize operations in an increasingly competitive market.

The new funding will enable Petpooja to expand its product suite, scale operations across more regions, and strengthen its technology infrastructure to serve the fast-growing demands of the Indian food and beverage sector. The company also plans to channel investment into research and development, aiming to further innovate in areas like artificial intelligence-driven insights, personalized consumer engagement, and advanced analytics for restaurant owners.

The restaurant ecosystem in India has been rapidly evolving, with digital transformation emerging as an essential factor for growth. From cloud kitchens to fine dining, businesses are recognizing the need to streamline operations and offer seamless customer experiences. Petpooja’s platform plays a crucial role in enabling this shift, offering solutions that reduce inefficiencies, optimize resources, and improve profitability.

Commenting on the investment, Petpooja’s leadership highlighted the growing importance of technology in the food services sector. With India’s restaurant market poised to expand significantly over the next few years, the need for robust digital infrastructure has never been greater. By combining intuitive design with powerful back-end technology, Petpooja aims to empower restaurants to focus more on delivering quality food and service while leaving complex operational management to the platform.

For Dharana Capital, the lead investor in this round, the decision underscores confidence in both Petpooja’s business model and the future of restaurant technology in India. According to the firm, Petpooja’s solutions cater to a critical need in a fragmented industry, and the scalability of its offerings positions the company to play a central role in reshaping how restaurants function in the digital age.

The backing of the Urban Company founders further validates Petpooja’s potential to disrupt the market. Known for building a technology-first services marketplace, their support indicates alignment with Petpooja’s approach of creating seamless digital infrastructure for a sector that has traditionally relied on outdated systems or manual processes.

Petpooja has already built a strong presence across multiple cities in India, with thousands of restaurants using its platform daily. The company’s continued focus is not only on scaling in India but also on exploring international opportunities where similar challenges exist in the food services industry. By addressing universal issues such as billing, kitchen management, and real-time analytics, Petpooja aims to become a global leader in restaurant technology.

The latest funding round also comes at a time when the Indian food services industry is undergoing significant structural changes. Consumer behavior is shifting toward convenience, efficiency, and transparency, while restaurant operators are under pressure to optimize margins in an environment of rising costs. Technology platforms like Petpooja provide a much-needed bridge between customer expectations and operational realities, offering restaurateurs the tools to adapt and thrive.

Petpooja’s growth story reflects broader trends in India’s startup ecosystem, which continues to attract international and domestic capital despite economic uncertainties. The focus on sector-specific SaaS solutions demonstrates a maturing market where entrepreneurs are building deep technology platforms tailored for niche industries with massive growth potential.

As Petpooja steps into its next phase of growth, the company remains committed to its mission of empowering restaurants through technology. The infusion of $15.4 million is not just a vote of confidence in its current capabilities but also an investment in the future of the restaurant industry. By continuing to innovate and expand, Petpooja is poised to redefine how restaurants in India and beyond operate in the coming years.